Foodservice Press Release


Fresh California Avocados Lead the Greening of Fast Casual Menus



April 01, 2008

Contact:
Ann Segerstrom
ann@segcom.biz
(415) 922-6033

Irvine, CA (April 2008)—Fast casual concepts aim to satisfy customers with creative menus featuring items with maximum flavor and minimum ingredients and labor. Whether inspired by the snacks and street foods of far-flung cuisines or adapted from American standards, sandwiches and other hand-held specialties, perennially lead the list of fast casual favorites. Easily assembled and versatile, the medium allows individual ingredients like Fresh California Avocados to shine. Layered in Grilled Shrimp and Avocado BLT, slices of Fresh California Avocado bring both flavor and flair to this signature sandwich.

Quick to prep on the line, operators can cut, seed, scoop and slice an avocado in seconds. For step-by-step preparation instructions and other product information, visit CaliforniaAvocado.com/foodservice. While online, take advantage of the opportunity to order any or all of these Fresh California Avocado recipe brochures—The Magic of California Avocados, The Foodservice Menu Guide, Hot Bottoms/Cool Tops and Too Hot Not To Be Cool. Or, call the CAC Foodservice Hotline at 800-370-3782.

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About the California Avocado Commission
Created in 1978, the California Avocado Commission strives to increase demand for California avocados through advertising, promotion and public relations, and engages in related industry activities that benefit the state's 6,000 avocado growers. The California Avocado Commission serves as the official information source for California avocados and the California avocado industry.

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